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SportSpired Games Unveils Bold New Visual Identity, Igniting Passion for Sports and Gaming

28 February 2025 | By George Korsakov

Serbia, 28 February — SportSpired Games, a newly established gaming studio developing sports simulation games, proudly unveils its new visual identity, showcasing the company’s unshakable passion, dedication, and commitment to sports, energy, and dynamic experiences. This rebrand signals an exciting new chapter for SportSpired Games as it strengthens its mission to bring players closer to the sports they love.

The refreshed brand identity features a dynamic new logo embodying the power of a flame, a universal symbol of passion, energy, and determination. This emblem reflects SportSpired’s fiery spirit, bold ambition, and relentless pursuit of greatness in both sports and gaming. Paired with a vibrant new color palette, the brand’s visual elements create an unmistakable mark of excellence and excitement.

Alongside the new branding, SportSpired Games is also launching its new corporate website, offering a gateway for sports and gaming enthusiasts to learn more about the company’s vision, explore career opportunities, and stay updated on future developments.

“We are beyond thrilled to share our new visual identity with the world,” said Mitar Popovic, Managing Director at SportSpired Games. “This rebrand isn’t just a new look — it’s a bold declaration of who we are and what we stand for. We are committed to creating deeper, more meaningful experiences for sports fans and gamers around the world, and this is just the beginning.”

SportSpired Games extends heartfelt thanks to its creative partner, Five by Five, for their sharp expertise and creativity, which played a crucial role in refining our visual identity and overall brand positioning.